The solution to your workflow challenges

Encode Stores automatically creates signage and shelf tags for planned promotions. You simplify and enhance your retail communications for both printed and digital signage.

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Instore Signage
Use case

What can Encode Stores do for you?

Encode Stores streamlines the entire signage process, from headquarters to each individual store, achieving shorter lead times and reduced workload as a result. Reuse campaign and promotion data from catalogues and social media to drive in-store signage.

Empowers stores to easily print promotional material in-store or display on digital signage
Empowers stores to easily print promotional material in-store or display on digital signage
Delivers huge time and cost savings by giving local managers access to all approved on-brand content and the ability to customise themselves
Delivers huge time and cost savings by giving local managers access to all approved on-brand content and the ability to customise themselves
Connects your central team to local colleagues, making it easy to provide updates, suggest new activity or report errors in promotions
Connects your central team to local colleagues, making it easy to provide updates, suggest new activity or report errors in promotions
Instore Signage – 1

Solve the problem with Encode Stores

What is the challenge?

Different sources of data and assets are required to produce in-store signage than other promotional materials online and offline.

What is the solution?

An adaptable platform that unites your in-store signage production with all other promotion and marketing content using a single source of campaign and promotion data.

What is the outcome?

Reduce time to execute by 100% and significantly increase the quality and quantity of in-store displays that can be activated without adding more resources.

Features

Design smart print and digital templates FEATURES

Design, build, manage print and digital signage templates
Design, build, manage print and digital signage templates
Use advanced content rules to minimize the number of templates that need to be created
Use advanced content rules to minimize the number of templates that need to be created
Link dynamic areas within templates to promotion information, price and media using the same data as other promotional content
Link dynamic areas within templates to promotion information, price and media using the same data as other promotional content
Instore Signage – 2
Features

Deploy to stores

Schedule and automatically publish signage packages for instore printing and integration to digital display systems
Schedule and automatically publish signage packages for instore printing and integration to digital display systems
Using advanced store profile rules, only send the required content to each store
Using advanced store profile rules, only send the required content to each store
Print entire campaigns with just a few clicks and highlight your choice of products
Print entire campaigns with just a few clicks and highlight your choice of products
Instore Signage – 3
Features

In-store control

Control which information the stores can edit
Control which information the stores can edit
Allow stores to do ad-hoc signage with local markdowns
Allow stores to do ad-hoc signage with local markdowns
Automatically or manually expire signage so it can no longer be used by the stores
Automatically or manually expire signage so it can no longer be used by the stores
Instore Signage – 4

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Ready to get started?

Our in-house experts can walk you through everything you need to know.

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